MagicMenuPricing for senior living dining
MagicMenu's Kitchen Execution System plans menus, honors every diet order, and tells each station what to cook. It also writes your food order. Route that order through MagicMenu and the software, setup and starter hardware cost $0 a month.
Illustrative model, computed live in your browser.
Plans
Every plan runs the same kitchen. Paid plans lower your managed-procurement rate and open compliance reporting, deeper resident personalization, and portfolio roll-ups.
A single community that wants to go live fast with no software bill.
Hardware included at $0 with a 24-month managed-procurement term.
Start a pilotCommunities that want HACCP logs, survey-ready reports and a lower rate.
Bring your own tablets or buy any e-ink bundle.
Book a demoOperators of 2–20 communities who choose their own modules.
Bundle hardware across communities.
Build a quoteRegional and national operators, CCRC campuses and health systems.
Portfolio hardware rollouts and on-site install.
Contact salesSafety is never a paid feature. IDDSI texture levels, allergen tracking and diet-order checks are included on every plan, including $0.
Managed procurement rates
The rate applies to delivered, non-returned food and supply invoices routed through MagicMenu. You keep your distributor, your contract prices and your rebates. Bands are based on annual managed spend across your account.
| Annual managed spendA3 | Starter | Core | Build Your Own | Enterprise |
|---|---|---|---|---|
| Under $250K | 2.75% | 2.25% | 1.95% | — |
| $250K – $1M | 2.75% | 2.15% | 1.85% | 1.60% |
| $1M – $5M | — | 1.95% | 1.70% | 1.50% |
| Over $5M | — | — | 1.60% | 1.25% |
| Partner credit on partner-contracted itemsA6 | up to −1.00 pt | up to −1.00 pt | up to −1.00 pt | up to −1.00 pt |
When you buy items under a participating distributor or manufacturer program, that partner pays part of the fee. We show it line by line on your invoice.
Buy within the partner network and partners fund the whole fee. Partner payments never change which product we recommend.
Card payments for guest meals, family dining, the café and catering. Online and family-app orders: 3.50% + 15¢.
How managed procurement works
Most kitchens order from a par sheet and memory. MagicMenu orders from what residents will actually eat this week, at the textures and diets they need.
Cycle menus with standardized recipes and yields.
ChefResidents, guests, diet orders, IDDSI levels and allergies for each meal.
Care team · EHRPortions by station, texture and diet. Leftover and on-hand stock netted out.
MagicMenuContract items first. Substitutions checked against every allergen and diet rule.
Director approvesSent to your national broadline distributor, a specialty house or your regional house.
Your distributorScan-in against the order. Shorts, subs and price changes flagged before you sign.
Receiving cookEstimator
Enter your community's numbers. Savings rates are conservative defaults you can change under Advanced. Pilots replace them with your own invoice data.
MagicMenu view · revenue from this community
Illustrative model, computed live in your browser.
Hardware
Paper-like displays draw power only when they change, so a buffet card runs for years on one battery. Change a recipe and every card, station screen and hallway sign updates before service.
Census 81 · Updated 9:02 from MagicMenu
Butternut squash bisque
Braised short rib, horseradish mash · or herb-roasted salmon
Apple crisp with vanilla custard
Texture-modified and allergy-safe versions of every dish are available. Ask your server.
Add-ons
Add-ons work with any plan, Starter included. Build Your Own and Enterprise customers get them at bundle pricing.A14
Counts, invoice matching, price-change alerts and true plate cost.
$99/mo per communityPrep lists, staff scheduling and labor minutes per meal.
$129/mo per communityMenus, meal choices, guest reservations and family meal orders.
$75/mo + MagicMenu Pay rateDiet orders and IDDSI changes flow in from the clinical record without retyping.A18
$149/mo per communityFood cost per resident-day, waste and compliance across every community.
$99/mo per communityGrab-and-go checkout, event menus, deposits and family celebrations.
$100/mo + MagicMenu Pay rateCompare plans
| Feature | Starter | Core | Build Your Own | Enterprise |
|---|---|---|---|---|
| Monthly subscription | $0 | $69 | Custom | Custom |
| Managed-procurement rate | 2.75% | 2.25–1.95% | 1.95–1.60% | 1.60–1.25% |
| Kitchen execution | ||||
| Cycle menus & standardized recipes | ✓ | ✓ | ✓ | ✓ |
| Census-driven production plans | ✓ | ✓ | ✓ | ✓ |
| Station displays & tickets | ✓ | ✓ | ✓ | ✓ |
| Production planning & labor | Add-on | Add-on | ✓ | ✓ |
| Diets & safety | ||||
| IDDSI diet & texture orders | ✓ | ✓ | ✓ | ✓ |
| Allergen tracking & substitution checks | ✓ | ✓ | ✓ | ✓ |
| Resident preferences | Likes & dislikes | Full profiles | Full profiles | Full profiles |
| EHR / EMR diet-order sync | Add-on | Add-on | Add-on | ✓ |
| Compliance | ||||
| HACCP & temperature logs | — | ✓ | ✓ | ✓ |
| CMS F800–F814 survey-ready reports | — | ✓ | ✓ | ✓ |
| Audit trail & custom roles | — | — | ✓ | ✓ |
| Procurement | ||||
| Auto-generated distributor orders | ✓ | ✓ | ✓ | ✓ |
| Contract-price compliance alerts | ✓ | ✓ | ✓ | ✓ |
| Inventory & receiving | Add-on | Add-on | ✓ | ✓ |
| Partner-funded pricing | — | — | Eligible items | ✓ |
| Portfolio | ||||
| Communities | 1 | 1 per subscription | 2–20 | Unlimited |
| Multi-community roll-ups | — | — | ✓ | ✓ |
| SSO | — | — | — | ✓ |
| Hardware & support | ||||
| Starter e-ink kit at $0 | ✓ | — | — | Quoted |
| 0% hardware financing | ✓ | ✓ | ✓ | ✓ |
| 24/7 support | ✓ | ✓ | ✓ | ✓ |
| Onboarding | Remote | Remote | Onboarding chef | On-site team |
FAQ
We earn a small percentage of the food and supplies you buy through MagicMenu. Because the system plans production from your census, it orders less of what gets thrown away. Those savings are designed to exceed the fee.
Food, beverage, disposables and kitchen chemicals ordered through MagicMenu and delivered. Returns, credits, taxes and delivery fees are excluded. Emergency local buys can be logged but aren't charged.
No. Orders go to the broadliner or specialty houses you use today, at your contract prices. Your rebates stay yours and show on your statement.
Your fee never exceeds 80% of verified savings. Every quarter we compare your net cost to the baseline set during your pilot and credit any difference.A17
Yes. Everything MagicMenu earns on your food and supply purchases, from you and from suppliers, stays at or below 3% of purchase price. Each vendor payment is disclosed to you in writing every year, as federal rules require for skilled nursing facilities.
Participating distributors and manufacturers. Each partner payment is disclosed on your statement. Partner money never changes which product we recommend.
No. IDDSI levels, allergen tracking and substitution checks are on every plan, including Starter.
Yes. Station screens run in any modern browser. E-ink cards and signs need a MagicMenu base station.
MagicMenu Pay handles card payments for guest and family meals, the café, catering and private dining. It works alongside the resident dining plan, which needs no card at all.
The Cottage kit comes with a 24-month procurement term. Leave early and you can buy the kit at a prorated price or return it.
Most single communities go live in about four weeks. We load menus, recipes and diet orders, connect your distributor, and train staff on site or remotely.
Prices in US dollars for new US communities. Managed-procurement rates apply to the delivered, non-returned invoice value of food and supplies routed through MagicMenu, and exclude taxes and delivery fees. Volume bands use trailing-12-month managed spend across the account. Partner credits depend on participating distributor and manufacturer programs, which vary by region. Hardware financing and partner-funded pricing require approval. Starter hardware requires a 24-month managed-procurement term. Savings shown are estimates. Actual results depend on menus, census and purchasing history. Brand names of distributors belong to their owners and do not imply partnership. MagicMenu Pay rates apply to card transactions only.
Run a 90-day pilot with one community. We set a cost baseline from your invoices, run the kitchen on MagicMenu, and report the savings before any fee applies.